Website

GDPR & accessibility

Written by Sebastian Geier

Jan. 30, 2025

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Laws

1. GDPR: Real risk or scaremongering?

The GDPR has been in force since 2018 - and the topic has been a hot topic ever since. Many agencies and data protection consultants use it specifically to stir up fears. But how often do warnings really occur?

The reality behind the GDPR warning

  • ✅ Yes, there are warnings - especially from large companies such as Meta, Google or Amazon.
  • ❌ No, small websites are rarely checked because the authorities don't have the capacity.

Typical scaremongering by agencies

  • ❌ "Without a €500 cookie banner, you'll be warned!"
    👉 Reality: Only necessary for real tracking cookies.
  • ❌ "Every website needs expensive data protection advice!"
    👉 Reality: Tools can be used to check the basics.
  • ❌ "Google Fonts loaded externally = warning!"
    👉 Reality: Local hosting is a simple solution.

What is really important

  • cookie consent only for tracking cookies
  • ✅ Integrate Google Fonts locally
  • ✅ Insert privacy policy & legal notice correctly
  • use analytics with anonymization or alternatives (Matomo, Plausible, Fathom)

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2. Accessibility (BFSG): Necessity or scaremongering?

The Accessibility Act (BFSG) will come into force in 2025. The aim is to make digital services accessible to everyone, but many agencies are using scaremongering to sell unnecessary services.

Scaremongering and exaggerated promises

  • ❌ "Every website must be accessible by 2025!"
    👉 Reality: Only certain sectors are affected.
  • ❌ "Without an accessibility check, you risk a warning!"
    👉 Reality: Hardly any warnings so far, focus is on authorities.
  • ❌ "You can only become barrier-free with an expensive agency!"
    👉 Reality: Many measures are easy and inexpensive to implement.

What really needs to be implemented

  • ✅ Clear & understandable texts
  • ✅ Good color contrasts
  • ✅ Keyboard navigation
  • alt texts for images
  • subtitles for videos
  • ✅ Flexible font sizes
  • aria labels & semantic HTML

Why accessibility is also important for SEO

  • ✔ Better readability for search engines
  • ✔ Longer dwell time through better user experience
  • ✔ Structured content & clean HTML for better indexing
  • ✔ Faster loading times = better ranking
  • ✔ More visitors through inclusion

🚀 VELUNO saves you unnecessary costs and efficiently implements barrier-free solutions.

Conclusion: Don't be afraid of warnings

  • ✅ Data protection & accessibility are important, but not a panic topic
  • ✅ Many agencies use fear to sell unnecessary measures
  • vELUNO offers individual solutions without subscription costs or unnecessary effort

🚀 Let us optimize your website - without unnecessary cookie banners and with a better user experience for everyone!

FAQ

Does every website have to have a cookie banner?

No. Only if tracking or marketing cookies are used. Many websites with purely functional cookies do not require a banner.

Are Google Fonts really a warning risk?

There have been waves of warnings, but many courts have classified these as an abuse of rights. Local hosting of the fonts is the simple solution.

Can I be warned for a non-accessible website?

The Accessibility Act will apply from 2025 and mainly affects companies in certain sectors and public bodies - not every private website.

Which accessibility measures are really important?

Important points: good color contrasts, clear texts, keyboard navigation, alt texts for images and subtitles for videos. Many measures also improve SEO.

Do I need expensive data protection advice?

No. Many GDPR requirements can be implemented with simple tools. Consultation is only necessary for large companies or complex models.

How can I make my website accessible without much effort?

With clear texts, good keyboard usability, alt texts and flexible font sizes. Many measures can be implemented quickly and cost-effectively.

Why do agencies often rely on scaremongering?

Because uncertainty is a lucrative business. Many sell unnecessary cookie banners or expensive advice, although many things can be solved more easily.

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